Friday 21 June 2013

Find funding for Apps

There are a lot of people with brilliant ideas, but they just don’t have enough money to fund them. This is the same with creating apps.

Hours and hours can be put into the development and the promotion of the idea, or app in this instance, with virtually no return on investment. This is why finding funding can be a great way to reduce the risk of any loses of time and money.

If you have launched an app before then you know exactly what happens from idea to final product, but for those people who only have an idea, where do you start? Funding!

Funding an app does not directly mean that you need every single penny to both develop and promote your app, but you may need to get some help financially to fund a part of it. By funding your app you can even get early feedback and gauge interest from people who have knowledge about apps. They may even be able to tell you about an app that already exists and is virtually your idea, so you don’t put all of your time into an app that already exists.

With this, the more people you know or have in your network, the more people you will be able to reach out to. There are a number of places, perfect for those people who have an idea, to find other people interested in funding their app. These platforms work in a similar way but all go about it in a different way. For example, KickStarter helps to fund creative ideas by simply setting a goal to reach and it is all or nothing.

A similar platform to KickStarter is Indiegogo. The only difference is you get to choose the way it is funded in the sense that there are two ways, flexible funding and fixed funding. Flexible funding means that you get to keep any funds you raise by a certain date, whereas fixed funding means it is all or nothing, similar to KickStarter.

There are other platforms too including AppBackr, AppStori (US Residents only) and AppsFunder. These also have their own differences but ultimately, they all help you to get your idea on its way to becoming a fully functional app; which is perfect for people who can’t afford to put the time and money into it themselves.

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