Friday, 26 April 2013

The Birds Are In Full Song - Twitter #music

We’re not on about a real bird in this instance, we are on about social networking website, Twitter, who has launched its new music app.

Twitter has exploded in popularity over the last seven years and has now turned an ear to music by creating a ‘music-discovery’ app. This app is called ‘Twitter #music’, which is a fairly ordinary name but there is not much ordinary about its intentions.

Twitter #music claims to ‘change the way that people find their music’. Although this may seem like a very bold statement on the outset, they may have just done exactly that. The app, unlike many other music streaming websites, has narrowed their focus in order to create a simple and accessible platform.

The app allows the user to collect music from nowhere other than Twitter, which means that there are lists for more ‘Popular’ music as well as ‘Emerging Tracks’. This is not all; Twitter #music also allows you to see what other people are listening to with the #NowPlaying chart of songs that get tweeted by the user. And just like the normal platform of Twitter, where it suggests friends you might know, it also suggests artists that you may enjoy too.

The reason this app is destined for success is because Twitter acquired a company called We Are Hunted, who are known for their helping hands in other music sites like MySpace Music and, more recently, Spotify. So it has a good pedigree!

This means that this app was not just quickly thrown together over a couple of months, instead they have built a team of people that know exactly what they are doing and have created something quite exciting.

App’s are extremely convenient and this app is no different. By simply clicking on an artists’ profile you can easily follow them as well as be able to see exactly who they are following too, which means it has a great exploration aspect too.

Although, it may be worth knowing that as it has only recently been released, it is only available in selected countries. Thankfully, the UK, US, Australia, Ireland and New Zealand are all part of this list.

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