Friday, 15 March 2013

Have we all become App addicts?

A recent survey carried out on mobile App behaviour of members of the public showed that 82% of App users could not go without their Apps for a day.

You may be sitting there thinking, “wow, that’s a high percentage” but there are a such a large number of Apps that are available to us, that we rely on them. One of those Apps is an alarm clock. Every time we get woken up by our clever phone, we are using an App.

Emails and social networking are also common Apps that many of us use on a daily basis. Even one browse of your news feed and you have used your app for that day. Still not convinced that 82% of us use an app on a day-to-day basis? Well, here are some statistics that might change your mind:

  • 53% of drivers that took part in the survey admitted to browsing an app whilst behind the wheel of their vehicle.
  • 20% of people said they would not be able to find their way into work without the use of an app.
  • 23% of those surveyed said they wouldn’t be able to feel happy unless they had used Apps for a day.
  • 19% said that they would not even be able to maintain a relationship if it were not for their Apps.
The study also showed that Spain were the highest ranked country who were the most reliant on their Apps with a huge 93% of people saying they could not go a complete 24 hours without using one.

Convinced yet? These statistics show just how reliant we have become on our smartphone and more importantly our Apps. So, we have been woken up in the morning, set the route to work on our phone and have checked our Facebook timeline whilst driving all before 9 o’clock, which means we have already become a part of three of the previous statistics.

It is so easy to become a member of the 82% that used Apps every day without even realising. So my question to you is … Do you have an app addiction?

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